Dec 182012
 
 December 18, 2012  Posted by  Business, Laws, Non-U.S.

Hamish Barwick reports:

The Australian Communications and Media Authority (ACMA) has issued a formal warning to McDonald’s Australia for sending emails which did not meet the requirements of the Spam Act.

An ACMA investigation found that emails sent via the McDonald’s Happy Meal website using the ‘send to friends’ option were sent without ensuring friend’s consent. The emails had no unsubscribe option either, which is required under the Act.

Read more on Computerworld (AU)

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