Alan Levin and Jonathan Levin report:
Attending a game used to be a low-tech pleasure: Buy a ticket and grab a bleacher seat. Now, with metal detectors and bag checks standard at almost all major sporting venues, companies have begun offering biometric and other tools to create the equivalent of express security lanes like those in airports. Those fingerprints and iris scans also allow teams to track fans’ behavior and purchasing habits, helping them rake in more revenue and fatten profits while triggering at the same time the privacy concerns that dog this sort of technology in other parts of the economy.
Read more on Bloomberg.
via Joe Cadillic, of course! 🙂