Natasha Singer and Jeremy B. Scahill report:
That respect could lapse, however, if the company is ever sold or goes bankrupt. At that point, according to a clause several screens deep in the policy, the host of details Hulu can gather about subscribers — names, birth dates, email addresses, videos watched, device locations and more — could be transferred to “one or more third parties as part of the transaction.” The policy does not promise to contact users if their data changes hands.
Provisions like that act as a sort of data fire-sale clause.
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