Jan 102012
 
 January 10, 2012  Business, Court

Venkat Balasubramani writes:

Last year, the California Supreme Court held that a ZIP Code is personal identification information for purposes of a statute which restricted the type of information a retailer could collect: “California Supreme Court Rules That a ZIP Code is Personal Identification Information — Pineda v. Williams-Sonoma.” A federal court in Massachusetts recently construed a similar Massachusetts statute to reach the same conclusion, albeit for different reasons. But having found that the retailer in this case technically violated the statute, the court dismisses the case on the basis that the plaintiff failed to allege a cognizable injury.

Read more on Technology & Marketing Law Blog.

Sorry, the comment form is closed at this time.