EU watchdogs have said Google’s privacy rules do not comply with their laws.
It follows the firm’s decision in March to consolidate 60 separate privacy policies into a single agreement.
The move allowed it to pool data from across its products, including use of its video site YouTube, social network Google+ and web email service Gmail – potentially helping it target adverts.
French data privacy regulator CNIL – which led the inquiry – said the US company had “months” to make changes.
Google has been told it should give clearer information about what data is being collected and for what purpose. It has also been told to give users more control over how the information is combined.
It has been warned that if it took no action, CNIL would “enter a phase of litigation”.
The company has not issued a statement at this time.
Read more on BBC.
Over on this side of the pond, Kevin J. O’Brien reports:
Mr. Kohnstamm [chairman of the Article 29 panel] said by telephone that privacy regulators in all 27 European Union countries, plus Canada and some countries in Asia, had signed the letter, which outlines areas for changes to improve protection of personal data.
Read more on New York Times.
Direct link to the letter to Google.