Nov 302012
 
 November 30, 2012  Posted by  Business

Joe Mullin reports:

… Of the top 2,500 sites, 63 percent of them promise that they generally don’t share data, another 10 percent don’t share data for marketing purposes (apple.com falls into this category), and about 8 percent don’t collect personal data at all. That leaves 20 percent of sites that make no promise about whether they sell personal data or not.

Read the full article on Ars Technica.

Thanks to Joe Cadillic for this link.

 

Nov 302012
 
 November 30, 2012  Posted by  Business

Jer Thorp writes:

Every 14 minutes, somewhere in the world, an ad exec strides on stage with the same breathless declaration:

“Data is the new oil!”

It’s exciting stuff for marketing types, and it’s an easy equation: big data equals big oil, equals big profits. It must be a helpful metaphor to frame something that is not very well understood; I’ve heard it over and over and over again in the last two years.

The comparison, at the level it’s usually made, is vapid. […] Still, there are some ways in which the metaphor might be useful.

Read more on Harvard Business Review.

Nov 302012
 
 November 30, 2012  Posted by  Business, Online, U.S.

Just received this press release:

WASHINGTON, D.C. – Co-Chairmen of the Congressional Bi-Partisan Privacy Caucus, Congressmen Edward J. Markey (D-Mass.) and Joe Barton, (R-Texas) todayinvited nine major data brokers, along with the Direct Marketing Association, to participate in a December 13 Caucus briefing. The purpose of the briefing is to inform Members and the public about the multi-billion dollar data brokerindustry. In July, a group of bipartisan lawmakers led by Reps. Markey and Barton asked the companies  – Acxiom, Epsilon (Alliance Data Systems), Equifax, Experian, Harte-Hanks, Intelius, Fair Isaac, Merkle, and Meredith Corp. – to respond to questions about each company’s business practices and whether and how the company collects, assembles and sells consumer information to third parties.

This briefing follows the companies’ responses  to the lawmakers. Federal Trade Commission Chair John Leibowitz, CommissionerJulie Brill, and Executive Director of the Center for Digital Democracy Jeff Chester also have been invited to participate.

“We hope to have an open and educational discussion about how data brokers operate, the benefits and potential pitfalls of industry activities, and how the practices of the companies impact millions of Americans. We look forward to an informational and engaging discussion with the group,” said Reps. Markey and Barton.

Nov 302012
 
 November 30, 2012  Posted by  Breaches, Business, Court

Gary Ridley reports:

Did your subscription to People, Sports Illustrated, Time or other magazines give their publishers the right to sell your personal information?

A series of federal lawsuits claim that’s what happening and want it to stop.

Three class-action lawsuits on the dockets of federal courts in Flint and Detroit accuse a number of large magazine companies of selling their subscribers’ personal information in violation of state law.

Read more on MLive.